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2014 Catalog
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Communicating through Graphic Design
high school
Learn about the authors.
See the flyer.
Learn about the digital curriculum.
See the Table of Contents.
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Art Textbook Program & Ancillaries
 
Communicating through
Graphic Design
An up-to-date look at one of the fastest-growing
art career areas
 
By Kevin Gatta and Claire Mowbray Golding
Click here to order Communicating through Graphic Design
Communicating through Graphic Design high school art textbook program
graphic design digital textbook
eBooks and ePortfolios

Program components:
•  Student Book
•  Teacher’s Edition
•  eBook
•  Digital Image Set (60 images)
•  Studio Support Masters
•  Assessment Masters
•  Vocabulary Masters and Art & Artist Profiles
•  Overhead Transparencies (Set of 12)
 
Developed to address the needs of computer-based graphic design programs, as well as more traditional approaches, Communicating through Graphic Design offers a fresh, up-to-date look at one of the fastest-growing art career areas. This high school text, full of colorful designs by professionals and students, first hones students’ fundamental thinking and drawing skills, emphasizing knowledge of elements and principles, planning, and sketching with traditional media. Students then move on to specific areas of design, observing and analyzing exemplary works from a variety of designers past and present, and finding their own solutions to real-world design problems.

Highlights include:
•  Computer-based and traditional approaches to each studio experience
•  Design challenges that reflect actual workplace practice
•  Career profiles of contemporary working professionals
•  Art and design historical references
•  Design time line referenced to historical events
   
Table of Contents:
Chapter 1: What Is Graphic Design?
Chapter 2: The Art of Graphic Design
Chapter 3: Visualizing and Layout
Chapter 4: Identity Design
Chapter 5: Publications Design
Chapter 6: Advertising Design
Chapter 7: Environmental and Information Design
Chapter 8: Virtual Design
Student Handbook

Other titles in The Davis Studio Series

 
© 2014 Davis Publications, Inc.